Google Vids lets users create AI videos starring themselves

Google Vids is adding personalized AI avatars that let users generate videos starring a digital version of themselves, TechCrunch reports. The update is paired with Gemini Omni tools for creating and editing videos from prompts and reference images.

The feature moves Google deeper into AI-assisted workplace video, where users may want polished internal updates, explainers, or training clips without recording from scratch. It also puts Google in closer competition with dedicated AI video startups.

For Workspace customers, the key question will be how well the avatar and editing tools fit into everyday collaboration workflows rather than remaining a novelty.